The Knit Design Award celebrates talented students from leading design schools around the world with an extraordinary passion for knitwear who demonstrate their creativity in reinterpreting Loro Piana's iconic yarns.
Since 2017, the initiative embodies Loro Piana's commitment to enabling the exposure and emergence of new designers.
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Students, through a customized learning experience, discover the brand’s craftmanship and technical expertise.
Students receive the creative brief and start working on the project.
Loro Piana experts share their advice to guide students through their project realization.
Students are required to present their designs in Milan. Winners are selected by both an internal and external Jury.
Winners finalise their Project within the Loro Piana yarn laboratory, working closely with the Research and Development team in Italy.
The finished Project is then showcased in the Loro Piana stand during the summer edition of the Pitti Filati Fair in Florence.
Rendered in the shape of a bobbin, the Knit Design Award links the Maison’s textile heritage to the next generation of designers.
The trophy is held for 12 months by the winning school before being passed on to the next, like a baton uniting forward-thinking minds from all around the world. Each edition sees the name of the awarded school engraved onto the base, emerging as a repository of creativity, design, and style.
For the 2025 edition, the trophy and its accompanying presentation box have been reimagined by Loro Piana’s Design Team as well as the Brand Image Team.
In addition to the trophy, the winning students are granted a scholarship and invited to a unique work experience at the Maison.
The Knit Design Award competition
offers a vast range of
knitting yarns by Loro Piana
The finest raw materials are the starting point for Loro Piana’s extensive range of yarns: worsted, woolen and fancy yarns in a wide variety of styles.
All the design and colour research is carried out in Italy, as are all the production processes from dyeing to spinning, closely monitored and subjected to precise quality controls.
As well as the existing colorways available, Loro Piana is constantly developing new dye recipes which are trialed directly in the dye laboratory in Quarona. The initial formulation is tested on a swatch before the dye is rolled out on a medium or large scale. Our colour research also extends to the creation of exclusive, customised shades to respond to specific requests from our clients.
Thanks to a highly qualified R&D team and a refurbished knitwear laboratory, where new stitches are designed, we continue on the path of innovation and develop customised products that adapt our yarns to meet the needs of the product and the latest trends in the field.
The Knit Design Award competition
offers a vast range of
knitting yarns by Loro Piana
The finest raw materials are the starting point for Loro Piana’s extensive range of yarns: worsted, woolen and fancy yarns in a wide variety of styles.
All the design and colour research is carried out in Italy, as are all the production processes from dyeing to spinning, closely monitored and subjected to precise quality controls.
As well as the existing colorways available, Loro Piana is constantly developing new dye recipes which are trialed directly in the dye laboratory in Quarona. The initial formulation is tested on a swatch before the dye is rolled out on a medium or large scale. Our colour research also extends to the creation of exclusive, customised shades to respond to specific requests from our clients.
Thanks to a highly qualified R&D team and a refurbished knitwear laboratory, where new stitches are designed, we continue on the path of innovation and develop customised products that adapt our yarns to meet the needs of the product and the latest trends in the field
